In its largest deal to date, Salesforce.com Inc. has agreed to buy Tableau Software Inc., in an all-stock deal valued at US$15.3 billion. It's clearly a major bid to build the acquirer's analytics offering. It is understood that by reaching through combined new markets the intention is to build an annual revenue of US$26 - $28 billion by fiscal year 2023.

Tableau’s HQ will stay in Seattle and will continue to be led by present Chief Executive Officer Adam Selipsky, who has been responsible for the transition of Tableau’s software tools to cloud-based subscriptions, similar to other "well-known" products out there...

Highly respected for its chart applications and analytics dashboards, Tableau has been broadening its product line to include data cleansing and Machine Learning (ML) tools, enabling it to compete in the wider data-warehousing market and take the battle to Power BI, amongst other competitors.

We watch the space with interest.